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	<title>August Ash Weblog</title>
	<link>http://www.augustash.com/blog</link>
	<description>Web development, design and marketing news and thoughts.</description>
	<pubDate>Mon, 21 Dec 2009 15:37:07 +0000</pubDate>
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		<title>The Web Design Minneapolis Businesses Can Benefit From</title>
		<link>http://www.augustash.com/blog/2009/12/21/the-web-design-minneapolis-businesses-can-benefit-from/</link>
		<comments>http://www.augustash.com/blog/2009/12/21/the-web-design-minneapolis-businesses-can-benefit-from/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 15:36:05 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Web Design]]></category>

		<category><![CDATA[Homepage]]></category>

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		<description><![CDATA[Creating an online presence is one thing.  Having an online presence that grabs and maintains attention is another.
August Ash exists to help local companies develop their identities on the Web in a way that communicates effectively, reflects professionally, as well as improves revenue and profitability.  We&#8217;ve worked hard to establish a reputation for [...]]]></description>
			<content:encoded><![CDATA[<p>Creating an online presence is one thing.  Having an online presence that grabs and maintains attention is another.</p>
<p>August Ash exists to help local companies develop their identities on the Web in a way that communicates effectively, reflects professionally, as well as improves revenue and profitability.  We&#8217;ve worked hard to establish a reputation for offering <a href="http://www.augustash.com/services/web-design.php">web design Minneapolis</a> businesses and non-profits can use to their advantage.<br />
 <a href="http://www.augustash.com/blog/2009/12/21/the-web-design-minneapolis-businesses-can-benefit-from/#more-90" class="more-link">(more&#8230;)</a></p>
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		<title>Magento eCommerce</title>
		<link>http://www.augustash.com/blog/2009/11/17/magento-ecommerce-works/</link>
		<comments>http://www.augustash.com/blog/2009/11/17/magento-ecommerce-works/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 21:40:18 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Web Design]]></category>

		<category><![CDATA[Magento eCommerce]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/11/17/magento-ecommerce-works/</guid>
		<description><![CDATA[As mentioned in our recent post about Drupal website installations, we at August Ash like to have a solid battery of web development tools at our disposal.  And because no single tool is a perfect solution for every application, we make sure that each client’s project gets an individual assessment.
For the same reason, we [...]]]></description>
			<content:encoded><![CDATA[<p>As mentioned in our recent post about Drupal website installations, we at August Ash like to have a solid battery of web development tools at our disposal.  And because no single tool is a perfect solution for every application, we make sure that each client’s project gets an individual assessment.</p>
<p>For the same reason, we like tools that can be uniquely configured for a variety of different uses and clients.  Magento is one such tool.<br />
 <a href="http://www.augustash.com/blog/2009/11/17/magento-ecommerce-works/#more-89" class="more-link">(more&#8230;)</a></p>
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		<item>
		<title>APG Cash Drawer Partners with August Ash for New Website</title>
		<link>http://www.augustash.com/blog/2009/11/13/apg-cash-drawer-partners-with-august-ash-inc-for-new-website/</link>
		<comments>http://www.augustash.com/blog/2009/11/13/apg-cash-drawer-partners-with-august-ash-inc-for-new-website/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 20:22:56 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[AAI Website Launches]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/11/13/apg-cash-drawer-partners-with-august-ash-inc-for-new-website/</guid>
		<description><![CDATA[APG Cash Drawer, the recognized leader in cash drawers, is proud to announce the launch of their new website geared toward providing customers with the specific information they need when they need it.
Along with a sleek, new design, the site’s main feature is the part number configurator. With just a few clicks, APG Cash Drawer [...]]]></description>
			<content:encoded><![CDATA[<p>APG Cash Drawer, the recognized leader in <a href="http://www.apgcashdrawer.com" target="_blank">cash drawers</a>, is proud to announce the launch of their new website geared toward providing customers with the specific information they need when they need it.</p>
<p>Along with a sleek, new design, the site’s main feature is the <a href="http://www.apgcashdrawer.com/configurator" target="_blank">part number configurator</a>. With just a few clicks, APG Cash Drawer customers select options to create a customized <a href="http://www.apgcashdrawer.com" target="_blank">cash drawer</a> that meets their exact needs.</p>
<p>  <a href="http://www.augustash.com/blog/2009/11/13/apg-cash-drawer-partners-with-august-ash-inc-for-new-website/#more-88" class="more-link">(more&#8230;)</a></p>
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		</item>
		<item>
		<title>August Ash Ranked in Top 25 Web Development &#038; Design Firms of Minneapolis and St. Paul</title>
		<link>http://www.augustash.com/blog/2009/10/21/august-ash-ranked-in-top-25-web-development-design-firms-of-minneapolis-and-st-paul/</link>
		<comments>http://www.augustash.com/blog/2009/10/21/august-ash-ranked-in-top-25-web-development-design-firms-of-minneapolis-and-st-paul/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 15:11:22 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Web Design]]></category>

		<category><![CDATA[Homepage]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/10/21/august-ash-ranked-in-top-25-web-development-design-firms-of-minneapolis-and-st-paul/</guid>
		<description><![CDATA[Last month, the Minneapolis-St. Paul Business Journal published its annual list of Top 25 Web Development and Design Firms in the Twin Cities.  August Ash was included in the list, which ranked the highest-performing local companies by overall revenue.
August Ash (AAI) has grown to 21 full-time employees over the course of the firm&#8217;s 11 [...]]]></description>
			<content:encoded><![CDATA[<p>Last month, the Minneapolis-St. Paul Business Journal published its annual list of Top 25 Web Development and Design Firms in the Twin Cities.  August Ash was included in the list, which ranked the highest-performing local companies by overall revenue.</p>
<p>August Ash (AAI) has grown to 21 full-time employees over the course of the firm&#8217;s 11 year history.  Despite finding itself in the company of firms with as many as 140 employees, AAI has a proven track record of increased sales and revenue even in the midst of formidable outside economic conditions.<br />
 <a href="http://www.augustash.com/blog/2009/10/21/august-ash-ranked-in-top-25-web-development-design-firms-of-minneapolis-and-st-paul/#more-87" class="more-link">(more&#8230;)</a></p>
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		</item>
		<item>
		<title>AAI: Your MN Drupal Development Team</title>
		<link>http://www.augustash.com/blog/2009/10/09/aai-your-mn-drupal-development-team/</link>
		<comments>http://www.augustash.com/blog/2009/10/09/aai-your-mn-drupal-development-team/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 21:31:05 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Drupal]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/10/09/aai-your-mn-drupal-development-team/</guid>
		<description><![CDATA[It’s been said that a professional is only as good as his/her tools.  While we think there’s more to success than just the tools at hand, there’s a lot of merit to that old saying.
With that in mind, August Ash, a Minneapolis web design firm, has surrounded itself with a mixture of trusted, dependable, [...]]]></description>
			<content:encoded><![CDATA[<p>It’s been said that a professional is only as good as his/her tools.  While we think there’s more to success than just the tools at hand, there’s a lot of merit to that old saying.</p>
<p>With that in mind, August Ash, a Minneapolis web design firm, has surrounded itself with a mixture of trusted, dependable, and versatile tools.  Among them is Drupal, a website content management system (CMS).<br />
 <a href="http://www.augustash.com/blog/2009/10/09/aai-your-mn-drupal-development-team/#more-86" class="more-link">(more&#8230;)</a></p>
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		<item>
		<title>Using Facebook for Business</title>
		<link>http://www.augustash.com/blog/2009/09/30/using-facebook-for-business/</link>
		<comments>http://www.augustash.com/blog/2009/09/30/using-facebook-for-business/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 19:39:44 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Homepage]]></category>

		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/09/30/using-facebook-for-business/</guid>
		<description><![CDATA[The secret&#8217;s out that social media can be used to the advantage of businesses and organizations of just about all walks.  And even though for some owners the details are still sparse and the benefits are unclear, there&#8217;s a growing willingness to open up shop in an unfamiliar land.  As long as it [...]]]></description>
			<content:encoded><![CDATA[<p>The secret&#8217;s out that social media can be used to the advantage of businesses and organizations of just about all walks.  And even though for some owners the details are still sparse and the benefits are unclear, there&#8217;s a growing willingness to open up shop in an unfamiliar land.  As long as it will pay off.</p>
<p>So does it pay off?<br />
 <a href="http://www.augustash.com/blog/2009/09/30/using-facebook-for-business/#more-85" class="more-link">(more&#8230;)</a></p>
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		<item>
		<title>Writing for the Web</title>
		<link>http://www.augustash.com/blog/2009/09/25/writing-for-the-web/</link>
		<comments>http://www.augustash.com/blog/2009/09/25/writing-for-the-web/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 22:01:03 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/09/25/writing-for-the-web/</guid>
		<description><![CDATA[If, as we’ve suggested before, the pages of “static” content on your website are the conference room, think of your blog as the reception area of your office where engaging with new and existing customers is a bit more relaxed and personal.
We’ve talked about the tone of blogging, and some points to remember when communicating [...]]]></description>
			<content:encoded><![CDATA[<p>If, as we’ve suggested before, the pages of “static” content on your website are the conference room, think of your blog as the reception area of your office where engaging with new and existing customers is a bit more relaxed and personal.</p>
<p>We’ve talked about the tone of blogging, and some <a href="http://www.augustash.com/blog/2009/09/01/how-to-blog-without-making-noise/">points to remember</a> when communicating with your audience via this medium, but today it’s all about the details.  Assuming you already know what you want to say, and approximately how you want to say it, now it’s time to get it onto the page.<br />
 <a href="http://www.augustash.com/blog/2009/09/25/writing-for-the-web/#more-84" class="more-link">(more&#8230;)</a></p>
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		<item>
		<title>Ranking Higher in Google, Part 2</title>
		<link>http://www.augustash.com/blog/2009/09/21/ranking-higher-in-google-part-2/</link>
		<comments>http://www.augustash.com/blog/2009/09/21/ranking-higher-in-google-part-2/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 14:46:32 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/09/21/ranking-higher-in-google-part-2/</guid>
		<description><![CDATA[Last week we set a foundation for ranking higher in Google, namely by familiarizing ourselves with some basics of keyword ranking.  Today in the second half, we&#8217;ll briefly look at three ways to start influencing search engines, particularly Google, to rank your site higher for your targeted keywords.  There&#8217;s a lot more that [...]]]></description>
			<content:encoded><![CDATA[<p>Last week we set a foundation for ranking higher in Google, namely by familiarizing ourselves with some <a href="http://www.augustash.com/blog/2009/09/17/ranking-higher-in-google/">basics of keyword ranking</a>.  Today in the second half, we&#8217;ll briefly look at three ways to start influencing search engines, particularly Google, to rank your site higher for your targeted keywords.  There&#8217;s a lot more that space doesn&#8217;t allow us to get into now, but for most beginners, this is a good place to start.<br />
 <a href="http://www.augustash.com/blog/2009/09/21/ranking-higher-in-google-part-2/#more-83" class="more-link">(more&#8230;)</a></p>
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		<title>Ranking Higher in Google, Part 1</title>
		<link>http://www.augustash.com/blog/2009/09/17/ranking-higher-in-google/</link>
		<comments>http://www.augustash.com/blog/2009/09/17/ranking-higher-in-google/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 19:51:01 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/09/17/ranking-higher-in-google/</guid>
		<description><![CDATA[Whether your purpose is to make money, endorse a cause, or cast a vision to the masses, if you own a website you want it to be as successful as possible.  And one of the most ubiquitous ways of measuring success relates to how your site ranks in Google&#8217;s SERPs (search engine results pages). [...]]]></description>
			<content:encoded><![CDATA[<p>Whether your purpose is to make money, endorse a cause, or cast a vision to the masses, if you own a website you want it to be as successful as possible.  And one of the most ubiquitous ways of measuring success relates to how your site ranks in Google&#8217;s SERPs (search engine results pages).  As such, just about every website owner has asked at one time or another, &#8220;How do I rank higher in Google?&#8221;<br />
 <a href="http://www.augustash.com/blog/2009/09/17/ranking-higher-in-google/#more-82" class="more-link">(more&#8230;)</a></p>
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		<item>
		<title>How To: Use Email Marketing</title>
		<link>http://www.augustash.com/blog/2009/09/11/how-to-use-email-marketing/</link>
		<comments>http://www.augustash.com/blog/2009/09/11/how-to-use-email-marketing/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 16:03:58 +0000</pubDate>
		<dc:creator>August Ash</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.augustash.com/blog/2009/09/11/how-to-use-email-marketing/</guid>
		<description><![CDATA[We met with a new client recently who runs a brick and mortar retail store, and with the help of a Magento ecommerce solution we’ll be implementing for them, they will soon be reaching a bigger market online.
We weren’t surprised to learn that this client was open, even excited, about the potential of using email [...]]]></description>
			<content:encoded><![CDATA[<p>We met with a new client recently who runs a brick and mortar retail store, and with the help of a <a href="http://www.augustash.com/services/ecommerce.php">Magento ecommerce</a> solution we’ll be implementing for them, they will soon be reaching a bigger market online.</p>
<p>We weren’t surprised to learn that this client was open, even excited, about the potential of using email to reach new buyers.  When used as part of a cohesive Internet marketing strategy, email marketing (e-newsletters, e-blasts, etc) are an effective – and sometimes, lucrative – way to bring specific messages to specific audiences.</p>
<p>Here at August Ash, anytime we include something as part of a comprehensive SEM plan, we begin with a strategy, and email marketing is no exception.  If you’re entertaining the possibility of beginning a new email campaign, or refocusing an existing one, consider the following.<br />
 <a href="http://www.augustash.com/blog/2009/09/11/how-to-use-email-marketing/#more-81" class="more-link">(more&#8230;)</a></p>
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