First things first, sit down with your team and determine your needs, wants, and requirements for the project. Outline the budget and draw out any timeline restrictions. Even more importantly, think about the “what” and “why” of your new website. Laying out these goals and priorities will help your team gain a clear vision of the purpose of the project. Furthermore, solidifying these core requirements will aid your team in finding the right web development partner that not only aligns with your mission, but also understands your organization as a whole.
DO YOUR RESEARCH
So should you choose a large agency, web firm, or freelancer? The options are endless, but the main thing to keep in mind is your budget and requirements for your project. When it comes to web design, “you get what you pay for” is a truthful saying. Freelancers may be a cheaper option, but they usually have less resources or experience to deliver the final product you are looking for. Agencies on the other hand can have an abundance of resources to pull from, offering clients everything they could possibly need for their digital needs under one roof. However, having access to everything at your fingertips comes with a higher price tag. That's where we come in. Here at August Ash, as a web firm, we are focus our efforts, talents, and expertise on web design, development, and internet marketing. We bring a creative, carefully considered approach to each project; using our resources wisely to be successful and deliver high quality work comparable to that of an agency.
Whatever you decide, don’t underestimate the power of proximity. It’s usually best to find a local team that you can easily meet on a more personal level. Nothing beats open discussion. Furthermore, healthy communication is an incredibly vital component that will influence the outcome of your project.
SEEK OUT EXPERIENCE
Take a look at the big picture. What does your website project consist of? Is it a redesign? Is it a website overhaul? Do you need custom application development? Do you need help with your internet marketing efforts? Professionalism and experience in your preferred areas is one of the most important things to look for in the web firm you decide to partner with. You can measure a web firm’s experience in terms of success and stability within the company, by how many clients or industries they have worked with, certified individuals on their team, or if they have worked on a web project similar to yours. No matter the scope of your project, your web partner should have the resources, skills, and expertise to make your project a success.
FIND THE CONNECTION
It is truly possible to like, if not even love, the web development you work with. From the first phone call or in-person meeting, you should be able to determine what web firms you feel comfortable with, and decipher those who truly understand your organization as a whole. The conversation should feel natural and engaging, and if it’s the right fit, both parties will anticipate future conversations together. Don’t underestimate the importance of the “vibe” you get from your web development partner as you will be working with them not only during the duration of the project, but throughout the life of your website.
LOOK FOR SUPPORT BEYOND LAUNCH
It’s incredibly important to think beyond the launch of your new website. It's easy for businesses to get wrapped up in what is being created rather than what comes next. When you're looking for your web development partner, find out what their process is like after launch. Do they offer reliable, professional support on a continuous basis? How will your site be updated and maintained? Are there options to start an internet marketing plan to review and continually enhance the performance of your website? A good web development company will be your partner both during and after the initial project. A great web partner outlines next steps to continually improve your bottom line.
Since 1999, our team of strategists, designers, and developers have been helping our clients create successful digital experiences. We take a user-centric approach to building websites, melding design and functionality to solve problems and meet the unique needs of your business. We’d love to continue the conversation and learn more about your website project. Give us a call today.