While tools like Google Analytics are useful for digging up data regarding session duration, behavior paths, demographics, and countless other insights, heat mapping is a great tool that visually displays visitor behavior on a website.
There's been a widespread panic for sites to get mobile-friendly ever since Mobilegeddon occurred, and for those of you who haven't made the switch yet, you might be wondering how important it really is for you. Read on to learn more.
This has been our most popular blog post by far since we first published it back in 2012. And for good reason-- imagine being able to see, in real time, every visitor on your website, what they're looking at while they're looking at it, and even where they're located. Guess what? You can!