Over the years, email has changed. Many companies want to continue to get their message out via email, and that has become increasingly hard. A decade ago, the go-to option for many businesses was to simply send emails out through their web server. Today, however, it's much too easy for an email to get caught in the world's myriad spam nets and never seen by the intended audience.
That's why August Ash began recommending the MailChimp email marketing service to our customers a few years ago. But MailChimp’s benefits include a variety of advantages.