Oct4th2019

Open vs. Closed Source CMS: Which Option is Best?

Take a look at how we compare the pros and cons of these two distinct CMS platforms.

by August Ash, under Drupal, Web Design
Jul29th2019

Aligning Website and Digital Marketing in Charter Schools and Higher Education

Higher education and charter schools have a more significant mandate when it comes to their digital footprint. Why? Because you are now dealing with the most tech-savvy generation since the Internet came into being in 1995. You can’t afford not to deliver the best experience online, especially if you still want (to be in) business. 

by August Ash, under Marketing Strategy, Web Design
Jul8th2019

Custom vs Templated Web Design: Which is Better?

Most websites use either a custom-made or a pre-designed template; both come with pros and cons, and ultimately the best option comes down to your business needs.

by Jeff Farr, under Web Development, Web Design
Mar5th2019

The Truth About Content Strategy

Do a Google search for "content strategy" and you'll get about 26.5 million results. No, really. Google will show you 26,500,000 different pages about content strategy. Obviously, content is a big, BIG deal. Don't you wish someone would break it down for you and give you the straight skinny? Well, we're going to try. :)

Jan15th2019

The Importance of Mobile-Friendly Websites in 2019

There's been a widespread panic for sites to get mobile-friendly ever since Mobilegeddon occurred, and for those of you who haven't made the switch yet, you might be wondering how important it really is for you. Read on to learn more.

Aug27th2018

Website Launch: Genesis Heating and Air

Congratulations Genesis Heating and Air on your new website!

by Renee Anderson, under AAI News, Web Development, Web Design
Aug3rd2018

Northwire Inc. Website Launch

Congratulations Northwire Inc. on your new website!

by Renee Anderson, under AAI News, Web Development, Web Design
Feb28th2018

5 Signs It’s Time to Turn Your Website Into a Platform for Growth

Websites have changed significantly over the past 10 years. It was common to have a static, online brochure-type website that listed your services, contact details, and perhaps something about your company’s background. An inordinate number of companies still have those websites up, and apart from updating telephone numbers and email addresses there’s little else going on. Over the past few years, this has clearly proven to not be enough.  If you are currently experiencing any of the following pain-points, it may be time to consider turning your website into a platform for growth.

by Renee Anderson, under Web Design
Jun28th2017

7 Things the Best Conversion Paths Include

Website conversions include quote requests, email newsletter sign-ups, purchases, and more. They're the main reason your website exists, and if you want them, your website needs a conversion path visitors will follow. Read on to learn 7 critical elements your website's conversion path needs to be successful.

Jun8th2017

How to Connect with Your Website Visitors and Earn New Customers

Knowing the right thing to say to prospects is key to turning them into enthusiastic customers. Achieving that with your website means truly understanding your buyers and your relationship with them.